Industry Description
This industry comprises establishments primarily engaged in the preservation and exhibition of sites, buildings, forts, or communities that describe events or persons of particular historical interest. Archeological sites, battlefields, historical ships, and pioneer villages are included in this industry.
Business Examples
Common types of business activities within NAICS 712120 - Historical Sites are:
- Heritage villages
- Historical sites
- Historical forts
- Historical ships
- Battlefields
- Pioneer villages
- Archeological sites (i.e., public display)
IBISWorld Industry Research Report
Historic Sites in the US (71212)
Revenue 2025
$1.6bn
Growth 2025
1.11%
Key Trends
As consumers contended with economic uncertainty and health concerns regarding travel, crowded leisure spots became less attractive
Operators primarily generate revenue through in-person, self-generated sales
Historic sites bounced back from detrimental operating conditions fairly quickly
Products and Services
NAICS Hierarchy 712120 - Historical Sites
NAICS Code 712120 - Historical Sites sits in the 2-digit Historical Sites sector. NAICS codes can be 2- to 6-digits and the further along the hierarchy, the more detailed and specific the category will be. Learn more about the structure of NAICS codes
2 Digits: 71
Sector Title: Arts, Entertainment, and Recreation
3 Digits 4 Digits 5 Digits 6 Digits
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7111 Performing Arts Companies
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71111 Theater Companies and Dinner Theaters
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71112 Dance Companies
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71113 Musical Groups and Artists
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71119 Other Performing Arts Companies
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7112 Spectator Sports
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71121 Spectator Sports
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7113 Promoters of Performing Arts, Sports, and Similar Events
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71131 Promoters of Performing Arts, Sports, and Similar Events with Facilities
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71132 Promoters of Performing Arts, Sports, and Similar Events without Facilities
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7114 Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures
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71141 Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures
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7115 Independent Artists, Writers, and Performers
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71151 Independent Artists, Writers, and Performers
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7121 Museums, Historical Sites, and Similar Institutions
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71211 Museums
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71212 Historical Sites
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71213 Zoos and Botanical Gardens
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71219 Nature Parks and Other Similar Institutions
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7131 Amusement Parks and Arcades
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71311 Amusement and Theme Parks
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71312 Amusement Arcades
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7132 Gambling Industries
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71321 Casinos (except Casino Hotels
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71329 Other Gambling Industries
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7139 Other Amusement and Recreation Industries
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71391 Golf Courses and Country Clubs
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71392 Skiing Facilities
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71393 Marinas
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71394 Fitness and Recreational Sports Centers
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71395 Bowling Centers
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71399 All Other Amusement and Recreation Industries
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NAICS Resources
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