Industry Description
This industry comprises establishments primarily engaged in (1) publishing and/or broadcasting content on the Internet exclusively or (2) operating Web sites that use a search engine to generate and maintain extensive databases of Internet addresses and content in an easily searchable format (and known as Web search portals). The publishing and broadcasting establishments in this industry do not provide traditional (non-Internet) versions of the content that they publish or broadcast. They provide textual, audio, and/or video content of general or specific interest on the Internet exclusively. Establishments known as Web search portals often provide additional Internet services, such as email, connections to other Web sites, auctions, news, and other limited content, and serve as a home base for Internet users.
Illustrative Examples:
Internet book publishers
Internet sports sites
Internet entertainment sites
Internet video broadcast sites
Internet news publishers
Internet periodical publishers
Internet radio stations
Internet search portals
Web search portals
Internet search Web sites
Internet social networking sites
Cross-References. Establishments primarily engaged in--
Business Examples
Common types of business activities within NAICS 519130 - Internet Publishing and Broadcasting and Web Search Portals are:
- Search portals, Internet
- Discount coupon book publishers, exclusively on Internet
- Religious book publishers, exclusively on Internet
- Internet sports sites
- Internet book publishers
- Art publishers, exclusively on Internet
- Electronic directory publishers, exclusively on Internet
- Poster publishers, exclusively on Internet
- Fiction book publishers, exclusively on Internet
- Television guide publishers, exclusively on Internet
- Scientific journal and periodical publishers, exclusively on Internet
- School book publishers, exclusively on Internet
- Catalog of collections publishers, exclusively on Internet
- Diary and time scheduler publishers, exclusively on Internet
- Scholastic magazine and periodical publishers, exclusively on Internet
- Pamphlet publishers, exclusively on Internet
- Religious magazine and periodical publishers, exclusively on Internet
- Trade magazine and periodical publishers, exclusively on Internet
- Racing form publishers, exclusively on Internet
- Entertainment sites, Internet
- Periodical publishers, exclusively on Internet
- Radio guide publishers, exclusively on Internet
- Agricultural magazine and periodical publishers, exclusively on Internet
- Internet comic book publishing
- Internet entertainment sites
- Broadcasting exclusively on Internet, audio
- Video broadcasting, exclusively on Internet
- Internet periodical publishers
- Scholarly journal publishers, exclusively on Internet
- Postcard publishers, exclusively on Internet
- Internet newsletter publishing
- Web search portals
- Web broadcasting
- Publishers, Internet racing form
- Racetrack program publishers, exclusively on Internet
- Pattern and plan (e.g., clothing patterns) publishers, exclusively on Internet
- Publishers, Internet map
- Atlas publishers, exclusively on Internet
- Internet magazine publishing
- Magazine publishers, exclusively on Internet
- Newspaper publishing, exclusively on Internet
- Internet search Web sites
- Internet broadcasting
- Professional book publishers, exclusively on Internet
- Calendar publishers, exclusively on Internet
- Internet search portals
- Telephone directory publishers, exclusively on Internet
- Almanac publishers, exclusively on Internet
- Portals, web search
- Web communities
- Guide, street map, publishers, exclusively on Internet
- Internet newspaper publishing
- Internet radio stations
- Professional magazine and periodical publishers, exclusively on Internet
- School textbook publishers, exclusively on Internet
- Children's coloring book publishers, exclusively on Internet
- Greeting card publishers, exclusively on Internet
- Street map and guide publishers, exclusively on Internet
- Newsletter publishers, exclusively on Internet
- Technical magazine and periodical publishers, exclusively on Internet
- Social networking sites, Internet
- Publishers, Internet greeting card
- Dictionary publishers, exclusively on Internet
- Travel guide book publishers, exclusively on Internet
- Broadcasting exclusively on Internet, video
- Nonfiction book publishers, exclusively on Internet
- Encyclopedia publishers, exclusively on Internet
- Internet news publishers
- Radio schedule publishers, exclusively on Internet
- Business directory publishers, exclusively on Internet
- Juvenile magazine and periodical publishers, exclusively on Internet
- Book publishers, exclusively on Internet
- Comic book publishers, exclusively on Internet
- Advertising periodical publishers, exclusively on Internet
- Yearbook (e.g., high school, college, university) publishers, exclusively on Internet
- Map publishers, exclusively on Internet
- Trade journal publishers, exclusively on Internet
- Internet video broadcast sites
- Special interest portals (e.g., parents sharing information about child rearing, etc.), Internet
- Technical manual publishers, exclusively on Internet
- Medical journal and periodical publishers, exclusively on Internet
- University press publishers, exclusively on Internet
- Financial magazine and periodical publishers, exclusively on Internet
- Directory publishers, exclusively on Internet
IBISWorld Industry Research Report
Internet Publishing and Broadcasting in the US (51913b)
Revenue 2022
$227.2bn
Growth 2022
8.58%
Key Trends
Mobile devices enable users to readily access the internet, expanding the industry's reach
Video streaming services have been forced to become the network and produce their own shows
Profit is expected to increase in the coming years as startups begin to mature
Products and Services
Similar Industries
For some business types, there may be a similar industry to 519130 - Internet Publishing and Broadcasting and Web Search Portals that is a better classification match. Establishments primarily engaged in:
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NAICS Cross Reference
Wholesaling goods on the Internet--are classified in Sector 42, Wholesale Trade;
IBISWorld industry research report
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NAICS Cross Reference
Providing both Internet publishing and other print or electronic (e.g., CD-ROM, diskette) editions in the same establishment or using proprietary networks to distribute content--are classified in Subsector 511, Publishing Industries (except Internet), based on the materials produced;
IBISWorld industry research report
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NAICS Cross Reference
Providing wired broadband Internet access using own operated telecommunications infrastructure--are classified in U.S. Industry 517311, Wired Telecommunications Carriers;
IBISWorld industry research report
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NAICS Cross Reference
Providing Internet access via client-supplied telecommunications connections--are classified in U.S. Industry 517919, All Other Telecommunications;
IBISWorld industry research report
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NAICS Cross Reference
Providing streaming services on content owned by others--are classified in Industry 518210, Data Processing, Hosting, and Related Services;
IBISWorld industry research report
NAICS Hierarchy 519130 - Internet Publishing and Broadcasting and Web Search Portals
NAICS Code 519130 - Internet Publishing and Broadcasting and Web Search Portals sits in the 2-digit Internet Publishing and Broadcasting and Web Search Portals sector. NAICS codes can be 2- to 6-digits and the further along the hierarchy, the more detailed and specific the category will be. Learn more about the structure of NAICS codes
2 Digits: 51
Sector Title: Information
3 Digits 4 Digits 5 Digits 6 Digits
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5111 Newspaper, Periodical, Book, and Directory Publishers
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51111 Newspaper Publishers
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51112 Periodical Publishers
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51113 Book Publishers
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51114 Directory and Mailing List Publishers
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51119 Other Publishers
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5112 Software Publishers
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51121 Software Publishers
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5121 Motion Picture and Video Industries
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51211 Motion Picture and Video Production
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51212 Motion Picture and Video Distribution
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51213 Motion Picture and Video Exhibition
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51219 Postproduction Services and Other Motion Picture and Video Industries
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5122 Sound Recording Industries
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51223 Music Publishers
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51224 Sound Recording Studios
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51225 Record Production and Distribution
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51229 Other Sound Recording Industries
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5151 Radio and Television Broadcasting
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51511 Radio Broadcasting
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51512 Television Broadcasting
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5152 Cable and Other Subscription Programming
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51521 Cable and Other Subscription Programming
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5173 Wired and Wireless Telecommunications Carriers
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51731 Wired and Wireless Telecommunications Carriers
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5174 Satellite Telecommunications
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51741 Satellite Telecommunications
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5179 Other Telecommunications
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51791 Other Telecommunications
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5182 Data Processing, Hosting, and Related Services
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51821 Data Processing, Hosting, and Related Services
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5191 Other Information Services
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51911 News Syndicates
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51912 Libraries and Archives
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51913 Internet Publishing and Broadcasting and Web Search Portals
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51919 All Other Information Services
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Similar Industries Niche and Emerging
IBISWorld provides research on hundreds of niche and emerging industries, including the following for 519130 - Internet Publishing and Broadcasting and Web Search Portals.
- Social Networking Sites in the US OD4574
- Adult & Pornographic Websites in the US OD4576
- Fantasy Sports Services in the US OD4577
- Online Photo Printing in the US OD5450
- Online Apartment Rental Services in the US OD5453
- Internet Radio Broadcasting in the US OD5987
- Music Streaming Services in the US OD6193
- Video Streaming Services in the US OD6197
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