mobile menu
business
COMPANY BENCHMARKING • UNITED STATES

Kellogg Company - Company Profile

Access all 5,000+ company profiles through the Benchmarking Pro Membership. Unlock interactive competitor comparison tools that show you how Kellogg Company stacks up to the competition and put relevant competitor and industry information at your fingertips.


Kellogg Company - Overview

Brands
All bran, Austin, Carr's, CheezIt, Coco pops, Corn Flakes, Corn pops, Crunchy nut, Eggo, Fiber Plus, Froot loops, Frosted Flakes, Frosted mini wheats, Gardenburger, Kelloggs, Krave, Morning star farms, Nutri Grain, Parati, Poptarts, Pringles, Rice Krispies, RXBAR, Special K, Town house
Description
Kellogg Company is a public company headquartered in Michigan with an estimated 33,577 employees. In the US, the company has a notable market share in at least six industries: Cereal Production, Cookie, Cracker & Pasta Production, Snack Food Production, Potato Chip Production, Cookie & Wafer Manufacturing, Meat Alternatives Production and Snack Food Production. Their largest market share is in the Cereal Production industry, where they account for an estimated 29.6% of total industry revenue.
Company Details

Registered Name: Kellogg Company

Company Type: Operating

Exchange: NYSE

Headquarters: One Kellogg Square P O Box 3599, Battle Creek, MI 49016-3599

Website: https://www.kelloggcompany.com/en_US/home.html

Employees: 33577

Kellogg Company - Operating Industries and Main Competitors

error_outline To view all of Kellogg Company's operating industries and competitors, see purchase options.

Kellogg Company - Products and Services

  • Cereal Production

  • Of the 6 core revenue-generating products and services in the Cereal Production industry, Kellogg Company offers:
    • Hot cereal foods
    • Other ready-to-eat grain breakfast cereals
    • Ready-to-eat corn breakfast cereals
    • Ready-to-eat oat breakfast cereals
    • AAAAAAA - AAAAAAAA Market Share: x.x%
  • Meat Alternatives Production

  • Of the 3 core revenue-generating products and services in the Meat Alternatives Production industry, Kellogg Company offers:
    • Fruit and fungi-based products
    • Legume-based products
    • Other
  • Cookie & Wafer Manufacturing

  • Of the 2 core revenue-generating products and services in the Cookie & Wafer Manufacturing industry, Kellogg Company offers:
    • Cookies
    • Wafers
  • Cookie, Cracker & Pasta Production

  • Of the 5 core revenue-generating products and services in the Cookie, Cracker & Pasta Production industry, Kellogg Company offers:
    • Cookies, wafers, ice cream cones
    • Crackers and biscuits
    • Dry pasta
    • Flour mixes and dough
    • AAAAAAA - AAAAAAAA Market Share: x.x%
error_outline To view Kellogg Company's full products and services, see purchase options.

Kellogg Company - SWOT Analysis

Strengths and weaknesses take into account internal factors, and are based on Kellogg Company's performance in comparison to its competitors. Opportunities and Threats focus on external influences, and are based on trends and demand in the Cereal Production, Meat Alternatives Production, Cookie & Wafer Manufacturing, Cookie, Cracker & Pasta Production, Potato Chip Production, and Snack Food Production industries.
Strengths
Days Receivables: x.x%
Purchase a membership to unlock the full SWOT analysis of this company.
lock
Rank: 2 of 3 peers
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Annual Turnover: x.x%
Purchase a membership to unlock the full SWOT analysis of this company.
lock
Rank: 2 of 3 peers
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Weaknesses
Credit Risk: x.x%
Purchase a membership to unlock the full SWOT analysis of this company.
lock
Rank: 2 of 3 peers
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Revenue per Employee: $xx
Purchase a membership to unlock the full SWOT analysis of this company.
lock
Rank: 2 of 3 peers
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Opportunities
  • AAAAA
  • AAAAA
  • AAAAA
Threats
  • AAAAA
  • AAAAA
  • AAAAA

error_outline To view Kellogg Company's full SWOT analysis, see purchase options.

Kellogg Company - Financial Statements & Ratios

pie_chartKellogg Company Income Statement

BALANCE DATE12/31/201812/31/201912/31/202112/31/202212/31/202212/31/2023
Revenue13,547.013,578.013,770.011,747.012,653.013,122.0
Cost of Revenue000000000000000000000000
Cost of Revenue, Non-Cash000000000000000000000000
Gross Profit000000000000000000000000
Other000000000000000000000000

pie_chartKellogg Company Balance Sheet

BALANCE DATE12/31/201812/31/201912/31/202112/31/202212/31/2023
Cash and Equivalents321.0397.0435.0299.0274.0
Short-Term Investments00000000000000000000
Derivative Assets, Current00000000000000000000
Restricted Cash and Investments00000000000000000000
Other00000000000000000000

pie_chartKellogg Company Cash Flow

BALANCE DATE12/31/201812/31/201912/31/202112/31/202212/31/202212/31/2023
Net Income1,344.0977.01,264.0962.01,495.0964.0
Income (Loss) From Discontinued Operations000000000000000000000000
Depreciation, Depletion and Amortization000000000000000000000000
Amortization of Financing Costs and Discounts000000000000000000000000
Other000000000000000000000000

error_outline To view all financial data for Kellogg Company, see purchase options.

GET INSTANT ACCESS WITH BENCHMARKING PRO MEMBERSHIP

100% Money Back Guarantee Digicert Trusted

BENCHMARKING PRO

What's Inside
Benchmarking Pro?

A suite of company and industry data that:

Benchmarks companies against industry averages or like-sized segments, as well as close competitors
Identifies real-world strengths, opportunites, weaknesses and threats
Reveals growth opportunities or red flags in a business growth strategy

Included in Report

  • Enterprise History & Synopsis
    Enterprise History & Synopsis
  • Enterprise Financial Statements
    Company Financial Statements
  • Financial Ratios
    Industry Market Share Breakdown
  • Industry Averages
    Industry Competitor Matrix
  • Competitive Landscape
    SWOT Analysis
  • Key Enterprise Personnel
    Products and Services
  • Subsidiaries & Ownership Structure
    Key Company Benchmarks

Why purchase access to Benchmarking Pro?

This profile on Kellogg Company includes:

  • Company Overview
  • Company Revenue and Employee Data
  • Company Financial Statements
  • Industry Market Share Breakdown
  • Industry Competitor Matrix
  • SWOT Analysis
  • Products and Services
  • Key Company Benchmarks
  • Interconnected Competitor Profiles and Industry Reports
  • Full Access to Benchmarking Pro

The IBISWorld Benchmarking Pro solution enables you to:

  • Understand an enterprise’s competitive landscape and how they perform within a like-sized industry segment.
  • Benchmark companies against industry averages, segment averages and their competitors.
  • Identify real-world strengths, opportunities, weaknesses and threats for companies.
  • Target growth opportunities or spot red flags in a business growth strategy.
  • Toggle between company profiles and industry reports for a 360 degree view of a company's position.

IBISWorld provides profiles on thousands of leading companies around the world. Our clients rely on our information and data to stay up-to-date on business and industry trends across all sectors of the economy. This company profile, along with the corresponding competitor and industry data provided, includes thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

Trusted by More Than 10,000 Clients Around the World

  • IBISWorld client - VISA
  • IBISWorld client - ADP
  • IBISWorld client - Deloitte
  • IBISWorld client - AMEX
  • IBISWorld client - Bank of Montreal