Tax Preparation Services in the US - Market Research Report (2013-2028)
New York, United States
Last Updated: October 2023
NAICS 54121dRevenue
$13.9bn
Past 5-Year Growth
Profit
$X.Xbn
Employees
269k
Businesses
124k
Wages
$X.Xbn
Tax Preparation Services in the US industry analysis
Tax preparation service providers faced a positive but volatile economic environment during the current period. In the years right before the pandemic, per capita disposable income grew and more consumers had the resources to afford professional tax services. Soaring corporate profit also provided a significant revenue stream for the industry.
Trends and Insights
- The decline in consumer spending and the incidence of at-home work during the COVID-19 pandemic caused more individuals to use e-filing over traditional tax preparation service providers. These trends were mainly reversed during the economic recovery.
- Given the increased use of electronic filing, standard and full-service tax preparation revenue has been the backbone for tax preparation service providers. Basic tax preparation is mostly done online for free.
- California contains many small businesses. These businesses represent a major portion of revenue, their proliferation in California causes the West region to be littered with tax preparation service providers.
- Consumers often visit the tax preparer nearest them, so the industry is very localized. Localization enables individuals to have strong relationships with small companies and nonemployers, raising the number of players and boosting competition.
Industry Overview
Market size and recent performance (2013-2028)
Industry revenue has grown at a CAGR of 3.2 % over the past five years, to reach an estimated $13.9bn in 2023.
Trends and Insights
Strong economic conditions boosted demand for the industry's services pre-pandemic
- The US economy was at the peak of its recovery from the 2008 financial crisis in the late 2010s, so soaring GDP growth raised wages and consumer confidence in the years immediately preceding the pandemic.
- Additional trends and insights available with purchase
Source: IBISWorld
Industry outlook (2024-2029)
Market size is projected to grow over the next five years.
Trends and Insights
Modest economic growth will keep revenue from falling
- Despite challenges related to high inflation, soaring interest rates and recessionary fears, GDP will rise steadily during the outlook period.
Biggest companies in the Tax Preparation Services in the US
| Company | Market Share (%)
2023 | Revenue ($m)
2023 | Profit ($m)
2023 | Profit Margin (%)
2023 |
|---|---|---|---|---|
Intuit Inc. | 599.1 | 120.7 | 20.1 | |
RSM US LLP | 387.0 | 203.1 | 52.5 | |
H&R Block, Inc. | 358.4 | 68.1 | 19.0 |
To view the market share and analysis for all 4 top companies in this industry, view purchase options.
Products & Services Segmentation
Source: IBISWorld
Industry revenue is measured across several distinct product and services lines, including Basic tax preparation, Standard tax preparation and Full-service tax preparation. Basic tax preparation is the largest segment of the Tax Preparation Services in the US.
Trends and Insights
Spending on basic tax preparation services buckles under external competition
- Basic tax preparation services include the completion of the most common tax forms, such as the IRS Form 1040. They often don't include deductions and special credits.
- More insights available in the full report
Widen you competitive advantage with related industries
Competitors
- There are no industries to display.
Complementors
- Financial Planning & Advice in the US
- Payroll & Bookkeeping Services in the US
- Accounting Services in the US
- Document Preparation Services in the US
International industries
- Global Accounting Services
- Tax Preparation Services in Canada
- Accounting Services in Australia
- Accounting Services in New Zealand
- Accounting & Auditing in the UK
Table of Contents
About this industry
Industry definition
Companies in this industry offer tax return preparation services to individuals. Providers must have basic knowledge of tax law and filing requirements. Specific products include basic tax preparation, standard tax preparation, full-service tax preparation and tax-related financial products.
What's included in this industry?
Basic tax preparationStandard tax preparationFull-service tax preparationTax-related financial productsCompanies
Intuit Inc.RSM US LLPH&R Block, Inc.Purchase this report to view all 4 major companies in this industry.
Related Terms
REFUND ANTICIPATION LOAN (RAL)PREPARER TAX IDENTIFICATION NUMBER (PTIN)INTERNAL REVENUE SERVICE (IRS)FREE FILE ALLIANCEIndustry Code
NAICS 541213 - Tax Preparation Services in the US
Performance
Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.
Analyst insights
The decline in consumer spending and the incidence of at-home work during the COVID-19 pandemic caused more individuals to use e-filing over traditional tax preparation servic...
In this chapter (4)
- Current Performance
- Outlook
- Volatility
- Life Cycle
Key metrics
- Annual Revenue, Recent Growth, Forecast, Revenue Volatility
- Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
- Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
- Total Profit, Profit Margin, Profit per Business
Charts
- Revenue, including historical (2013-2022) and forecast (2023-2028)
- Employees, including historical (2013-2022) and forecast (2023-2028)
- Businesses, including historical (2013-2022) and forecast (2023-2028)
- Profit, including historical (2013-2023)
- Industry Volatility vs. Revenue Growth
- Industry Life Cycle
Detailed analysis
- Trends in supply, demand and current events that are driving current industry performance
- Expected trends, economic factors and ongoing events that drive the industry's outlook
- Key success factors for businesses to overcome volatility
- How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.
Products and Markets
Learn about an industry's products and services, markets and trends in international trade.
Analyst insight
Given the increased use of electronic filing, standard and full-service tax preparation revenue has been the backbone for tax preparation service providers. Basic tax prepara...
In this chapter
- Products & Services
- Major Markets
Key metrics
- Largest market segment and value in 2023
- Product innovation level
Charts
- Products & services segmentation in 2023
- Major market segmentation in 2023
Detailed analysis
- Trends impacting the recent performance of the industry's various segments
- Innovations in the industry's product or service offering, specialization or delivery method
- Key factors that successful businesses consider in their offerings
- Buying segments and key trends influencing demand for industry products and services
Geographic Breakdown
Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.
Analyst insights
California contains many small businesses. These businesses represent a major portion of revenue, their proliferation in California causes the West region to be littered with...
In this chapter (1)
- Business Locations
Charts
- Share of revenue, establishment, wages and employment in each state
- Share of population compared to establishments in each region in 2023
Tables
- Number and share of establishments in each state in 2023
- Number and share of revenue each state accounts for in 2023
- Number and share of wages each state accounts for in 2023
- Number and share of employees in each state in 2023
Detailed analysis
- Geographic spread of the industry across North America, and trends associated with changes in the business landscape
- Key success factors for businesses to use location to their advantage
Competitive Forces
Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.
Analyst insights
Consumers often visit the tax preparer nearest them, so the industry is very localized. Localization enables individuals to have strong relationships with small companies and...
In this chapter (4)
- Concentration
- Barriers to Entry
- Substitutes
- Buyer & Supplier Analysis
Key metrics
- Industry concentration level
- Industry competition level and trend
- Barriers to entry level and trend
- Substitutes level and trend
- Buyer power level and trend
- Supplier power level and trend
Charts
- Market share concentration among the top 4 suppliers from 2018-2023
- Supply chain including upstream supplying industries and downstream buying industries, flow chart
Detailed analysis
- Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
- Key success factors for businesses to manage the competitive environment of the industry.
- Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
- Key success factors for potential entrants to overcome barriers to entry.
- Competitive threats from potential substitutes for the industry’s own products and services.
- Key success factors for how successful businesses can compete with substitutes.
- Advantages that buyers have to keep favorable purchasing conditions.
- Advantages that suppliers have to maintain favorable selling conditions.
- Key success factors for how businesses can navigate buyer and supplier power.
Companies
Learn about the performance of the top companies in the industry.
Analyst insights
The largest tax preparation service providers comprise less than 15.0% of revenue, showing that this industry is quite fragmented. The prevalence of localization and low barr...
In this chapter
- Market Share Concentration
- Companies
- Company Spotlights
Charts
- Industry market share by company in 2019 through 2023
- Major companies in the industry, including market share, revenue, profit and profit margin in 2023
- Overview of Intuit Inc.'s performance by revenue, market share and profit margin from 2017 through 2023
- Overview of RSM US LLP's performance by revenue, market share and profit margin from 2017 through 2023
- Overview of H&R Block, Inc.'s performance by revenue, market share and profit margin from 2017 through 2023
- Overview of revenue, market share and profit margin trend for one additional company
Detailed analysis
- Description and key data for Intuit Inc., and factors influencing its performance in the industry
- Description and key data for RSM US LLP, and factors influencing its performance in the industry
- Description and key data for H&R Block, Inc., and factors influencing its performance in the industry
- Description, key data and performance trends for one additional company
External Environment
Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.
Analyst insights
While tax preparation service providers abide by very little regulation on the state level, many federal laws apply to them. These include the Taxpayer Protection and Prepare...
In this chapter
- External Drivers
- Regulation & Policy
- Assistance
Key metrics
- Regulation & policy level and trend
- Assistance level and trend
Charts
- Regulation & Policy historical data and forecast (2013-2028)
- Assistance historical data and forecast (2013-2028)
Detailed analysis
- Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
- Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
- Key governmental and non-governmental groups or policies that may provide some relief for industry operators.
Financial Benchmarks
View average costs for industry operators and compare financial data against an industry's financial benchmarks over time.
Analyst insights
Many tax preparers are very profitable during tax season and operate at a loss during the rest of the year. Consumers must file their taxes yearly, so demand for tax preparat...
In this chapter
- Cost Structure
- Financial Ratios
- Key Ratios
Key metrics
- Profit margin, and how it compares to the sector-wide margin
- Average wages, and how it compares to the sector-wide average wage
- Largest cost component as a percentage of revenue
- Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio
Charts
- Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2023
- Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2023
- Investment vs. share of economy
Data tables
- Industry Multiples (2016-2021)
- Industry Tax Structure (2016-2021)
- Income Statement (2016-2021)
- Balance Sheet (2016-2021)
- Liquidity Ratios (2016-2021)
- Coverage Ratios (2016-2021)
- Leverage Ratios (2016-2021)
- Operating Ratios (2016-2021)
- Cash Flow & Debt Service Ratios (2013-2028)
- Revenue per Employee (2013-2028)
- Revenue per Enterprise (2013-2028)
- Employees per Establishment (2013-2028)
- Employees per Enterprise (2013-2028)
- Average Wage (2013-2028)
- Wages/Revenue (2013-2028)
- Establishments per Enterprise (2013-2028)
- IVA/Revenue (2013-2028)
- Imports/Demand (2013-2028)
- Exports/Revenue (2013-2028)
Detailed analysis
- Trends in the cost component for industry operators and their impact on industry costs and profitability
Key Statistics
Industry Data
Data Tables
Including values and annual change:
- Revenue (2013-2028)
- IVA (2013-2028)
- Establishments (2013-2028)
- Enterprises (2013-2028)
- Employment (2013-2028)
- Exports (2013-2028)
- Imports (2013-2028)
- Wages (2013-2028)
Methodology
How are IBISWorld reports created?
IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.
Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.
IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.
What data sources do IBISWorld analysts use?
Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.
Key data sources in the US include:
- US Census Bureau
- US Bureau of Labor Statistics
- US International Trade Commission
Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.
These sources include:
- Industry and trade associations
- Industry federations or regulators
- Major industry players annual or quarterly filings
Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.
How does IBISWorld forecast its data?
IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.
IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.
Learn more about our methodology and data sourcing on the Help Center.
Frequently Asked Questions
Unlock comprehensive answers and precise data upon purchase. View purchase options.
What is the market size of the Tax Preparation Services in the US industry in United States in 2024?
The market size of the Tax Preparation Services in the US industry in United States is $13.9bn in 2024.
How many businesses are there in the Tax Preparation Services in the US industry in 2023?
There are 124k businesses in the Tax Preparation Services in the US industry in United States, which has grown at a CAGR of 2.0 % between 2018 and 2023.
Has the Tax Preparation Services in the US industry in United States grown or declined over the past 5 years?
The market size of the Tax Preparation Services in the US industry in United States has been growing at a CAGR of 3.2 % between 2018 and 2023.
What is the forecast growth of the Tax Preparation Services in the US industry in United States over the next 5 years?
Over the next five years, the Tax Preparation Services in the US industry in United States is expected to grow.
What are the biggest companies in the Tax Preparation Services in the US market in United States?
The biggest companies operating in the Tax Preparation Services market in United States are Intuit Inc., RSM US LLP and H&R Block, Inc.
What does the Tax Preparation Services in the US in United States include?
Basic tax preparation and Standard tax preparation are part of the Tax Preparation Services in the US industry.
Which companies have the highest market share in the Tax Preparation Services in the US in United States?
The company holding the most market share in United States is Intuit Inc..
How competitive is the Tax Preparation Services in the US industry in United States?
The level of competition is high and steady in the Tax Preparation Services in the US industry in United States.
