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Job Training & Career Counseling in the US - Market Research Report (2014-2029)

Gabriel Seiler Gabriel Seiler New York, United States Last Updated: March 2024 NAICS 62431

Revenue

$17.8bn

2024

$17.8bn

Past 5-Year Growth

Profit

$XXX.Xm

Employees

222k

Businesses

14,687

Wages

$X.Xbn

Job Training & Career Counseling in the US industry analysis

Job training and career counseling services faced a turbulent five years as the COVID-19 pandemic sent employment into a freefall. As businesses rapidly laid off employees, jobless workers sought training and counseling to help navigate the turmoil of the labor market. Competition for positions intensified and job trainers' accessibility to struggling consumers helped drive revenue upward. Employment recovered in 2022, stalling growth as demand for training and counseling stagnated. Still, solid financial backing from public and private entities has kept the industry buoyant. Industry revenue has been swelling at a CAGR of 0.8% to an estimated $17.8 billion over the five years through 2024, when revenue will expand 1.3%.

Trends and Insights

  • COVID-19 brought revenue volatility. COVID-19 shutdowns and pivots to remote work led to a temporary drop in revenue. Federal aid and economic recovery brought a return to growth as individuals sought services to rejoin the workforce and acquire new skills.
  • Training costs dominate counseling costs. Job training services for the typical adult worker in a Workforce Innovation and Opportunity Act (WIOA) federal program cost nearly three times the costs of providing career counseling services.
  • The Southeast is the top region for job training and career counseling. Over a quarter of the nation lives in the region, making it dominant for consumer-facing industries. However, Florida's demographic skew towards retirees curbs demand for vocational rehabilitation services.
  • Fragmentation permits entry. The diversity of needs and the need for local provision of services keeps the industry fragmented, making it easier for owner-operators to join the industry. Still, concentration is climbing.

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  • Market estimates from 2014-2029
  • Critical performance data and rankings
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Industry Statistics and Trends

Market size and recent performance (2014-2029)

Industry revenue has grown at a CAGR of 0.8 % over the past five years, to reach an estimated $17.8bn in 2024.

Trends and Insights

COVID-19's impact spurred short-term volatility

  • The industry is countercyclical in nature, where services are pursued and funds are set aside during challenging times. This boon allowed revenue to climb after the COVID-19 pandemic's initial shock, as unprecedented unemployment levels drove jobless workers to trainers and counselors.
  • Additional trends and insights available with purchase
Job Training & Career Counseling in the US
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Trainers and counselors will enjoy lessened volatility

  • The economy will be much less turbulent through the next five years. Reduced volatility will allow job training and career counseling centers to better manage spending in line with funding. For-profit providers will lift profit as inflation wanes and wage growth slows.

Biggest companies in the Job Training & Career Counseling in the US

Company
Market Share (%)
2024
Revenue ($m)
2024
Profit ($m)
2024
Profit Margin (%)
2024
Snagajob Com Inc.
11.9
0.4
3.3
Employ Media LLC
0.4
0.0
3.3

To view the market share and analysis for all 2 top companies in this industry, view purchase options.

Products & Services Segmentation

Job Training & Career Counseling in the US
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Career Counseling for the general population , Vocational rehabilitation services for older adults and persons with disabilities and Job training for the general population. Career Counseling for the general population is the largest segment of the Job Training & Career Counseling in the US.

Trends and Insights

Half the industry's revenue comes from vocational rehabilitation services to older adults and persons with disabilities

  • The industry's trainers and counselors provide vocational rehabilitation services to older adults and persons with disabilities. These programs help these adults find a career that's comfortable for them.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

This industry provides vocational rehabilitation or job counseling and training to those unemployed, underemployed or those with disabilities. Operators also provide services to those with a job market disadvantage due to a lack of education, skills, or experience.

What's included in this industry?

Career counseling for the general populationJob training for the general populationProviding vocational rehabilitation job counseling for disabled people and veterans

Companies

Snagajob Com Inc.Employ Media LLC

Purchase this report to view all 2 major companies in this industry.

Related Terms

EMPLOYMENT AND TRAINING ADMINISTRATIONAMERICAN RECOVERY AND REINVESTMENT ACTREHABILITATION ACT OF 1973

Industry Code

NAICS 2017

NAICS 62431 - Job Training & Career Counseling in the US

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

COVID-19 brought revenue volatility. COVID-19 shutdowns and pivots to remote work led to a temporary drop in revenue. Federal aid and economic recovery brought a return to gr...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Training costs dominate counseling costs. Job training services for the typical adult worker in a Workforce Innovation and Opportunity Act (WIOA) federal program cost nearly ...

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

The Southeast is the top region for job training and career counseling. Over a quarter of the nation lives in the region, making it dominant for consumer-facing industries. H...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each state
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each state in 2024
  • Number and share of revenue each state accounts for in 2024
  • Number and share of wages each state accounts for in 2024
  • Number and share of employees in each state in 2024

Detailed analysis

  • Geographic spread of the industry across North America, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Fragmentation permits entry. The diversity of needs and the need for local provision of services keeps the industry fragmented, making it easier for owner-operators to join t...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

There are no major companies. Demand remains heavily localized, though the growing prevalence of online courses is helping some larger providers service demand outside their ...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024
  • Overview of Snagajob Com Inc.'s performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Employ Media LLC's performance by revenue, market share and profit margin from 2018 through 2024

Detailed analysis

  • Description and key data for Snagajob Com Inc., and factors influencing its performance in the industry
  • Description and key data for Employ Media LLC, and factors influencing its performance in the industry

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

Public funding is crucial. Nearly three-quarters of job training and career counselor services are nonprofits and obtain funding from numerous agencies, like the USDA, DOL, V...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2014-2029) 
  • Assistance historical data and forecast (2014-2029) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Job training costs will surpass counseling costs. Establishments that provide training for special needs will face heightened capital expenses.

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Industry Multiples (2017-2022)
  • Industry Tax Structure (2017-2022)
  • Income Statement (2017-2022)
  • Balance Sheet (2017-2022)
  • Liquidity Ratios (2017-2022)
  • Coverage Ratios (2017-2022)
  • Leverage Ratios  (2017-2022)
  • Operating Ratios (2017-2022)
  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Job Training & Career Counseling in the US industry in United States in 2024?

The market size of the Job Training & Career Counseling in the US industry in United States is $17.8bn in 2024.

How many businesses are there in the Job Training & Career Counseling in the US industry in 2024?

There are 14,687 businesses in the Job Training & Career Counseling in the US industry in United States, which has declined at a CAGR of 1.5 % between 2019 and 2024.

Has the Job Training & Career Counseling in the US industry in United States grown or declined over the past 5 years?

The market size of the Job Training & Career Counseling in the US industry in United States has been growing at a CAGR of 0.8 % between 2019 and 2024.

What is the forecast growth of the Job Training & Career Counseling in the US industry in United States over the next 5 years?

Over the next five years, the Job Training & Career Counseling in the US industry in United States is expected to grow.

What are the biggest companies in the Job Training & Career Counseling in the US market in United States?

The biggest companies operating in the Job Training & Career Counseling market in United States are Snagajob Com Inc. and Employ Media LLC

What does the Job Training & Career Counseling in the US in United States include?

Career counseling for the general population and Job training for the general population are part of the Job Training & Career Counseling in the US industry.

Which companies have the highest market share in the Job Training & Career Counseling in the US in United States?

The company holding the most market share in United States is Snagajob Com Inc..

How competitive is the Job Training & Career Counseling in the US industry in United States?

The level of competition is moderate and steady in the Job Training & Career Counseling in the US industry in United States.

Related Industries

Widen your competitive advantage with related industries

Competitors

  • Trade & Technical Schools in the US
  • Testing & Educational Support in the US
  • Public Schools in the US
  • Private Schools in the US

Complementors

  • Employment & Recruiting Agencies in the US
  • Educational Services in the US

International industries

  • Employment Placement and Recruitment Services in Australia
  • Employment Placement and Recruitment Services in New Zealand

View all industries in United States

Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in the US include: 

  • US Census Bureau
  • US Bureau of Labor Statistics
  • US International Trade Commission

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

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