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Frozen Cake & Pastry Manufacturing in the US - Market Research Report (2014-2029)

Arielle Rose Arielle Rose New York, United States Last Updated: August 2024 NAICS OD5712

Revenue

$7.5bn

2024

$7.5bn

Past 5-Year Growth

Profit

$XX.Xm

Employees

18,941

Businesses

192

Wages

$X.Xbn

Frozen Cake & Pastry Manufacturing in the US industry analysis

Frozen cake and pastry manufacturers endured challenging conditions over the five years to 2024. Swelling health consciousness, changing consumer tastes and competition from fresh bakery items have hampered demand for traditional frozen cake and pastry products. In response to these trends, frozen cake and pastry manufacturers have focused on reformulating existing dessert selections with healthier, higher-quality ingredients. Frozen cake and pastry manufacturers also experimented with new flavor combinations while launching single-serving varieties that appeal to a wider range of health-conscious consumers. Despite major efforts to revitalize the frozen baked desserts market, frozen cake and pastry manufacturers have continued to contend with tepid demand from consumers and intensifying competition from other industries. That's why industry revenue will only inch up at a CAGR of 0.1% to an estimated $7.5 billion over the past five years, including a projected boost of 0.6% in 2024. The prices of key inputs like wheat, flour and milk have strengthened over the past five years, pushing up purchase costs for most frozen cake and pastry manufacturers and preventing profit expansion. Overall, average profit is expected to be 1.2% in 2024.

Trends and Insights

  • Consumers prioritize flavor over nutrition in frozen pastry choices, focusing on premium ingredients and unique tastes. Sara Lee Frozen Bakery's Perfect Pairings pies exemplify this trend. Sustainability and ethical practices increasingly influence purchase decisions, with eco-friendly packaging and non-GMO certifications gaining popularity.
  • Demand for frozen cakes dominates, peaking in winter. Ingredient shortages have recently hindered expansion. Rising interest in specialty frozen pastries and a willingness to try new tastes have driven sales, however.
  • Frozen cake and pastry manufacturers are strategically concentrated in the Mid-Atlantic, Great Lakes and West regions. The Mid-Atlantic and Southeast stand out for their significant manufacturing capabilities and close proximity to Canada.
  • Frozen cake and pastry manufacturers endure intense competition in inputs, packaging, marketing and pricing. Strong supplier relationships are crucial. Perceived quality drives pricing, with branded products often commanding higher prices because of their presumed superior quality.
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  • Reliable market estimates from 2014-2029
  • Competitive analysis, industry segmentation, financial benchmarks
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Industry Overview

Market size and recent performance (2014-2029)

Industry revenue has grown at a CAGR of 0.1 % over the past five years, to reach an estimated $7.5bn in 2024.

Trends and Insights

Frozen cake and pastry producers having navigated changing consumer preferences with innovative products

  • Unfavorable shifts in consumer tastes and health concerns have negatively impacted the performance of frozen cakes and pastries over the last five years. In response, these producers have focused on developing new health-focused products using superior ingredients and providing smaller portions of high-calorie items.
  • Additional trends and insights available with purchase
Frozen Cake & Pastry Manufacturing in the US
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Smaller portion desserts will continue to gain popularity

  • Smaller-portion desserts draw health-conscious consumers, providing a compromise between full flavor and controlled calorie intake. Innovations in packaging and presentation for small-portion desserts attract consumers who also value aesthetics and quality.

Biggest companies in the Frozen Cake & Pastry Manufacturing in the US

Company
Market Share (%)
2024
Revenue ($m)
2024
Profit ($m)
2024
Profit Margin (%)
2024
Schwan's Company
603.7
7.5
1.2
Conagra Brands, Inc.
423.9
69.8
16.5

To view the market share and analysis for all 2 top companies in this industry, view purchase options.

Products & Services Segmentation

Frozen Cake & Pastry Manufacturing in the US
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Frozen soft cakes, Frozen pies and Frozen cheesecakes. Frozen soft cakes is the largest segment of the Frozen Cake & Pastry Manufacturing in the US.

Trends and Insights

The frozen cake segment dominates the industry

  • The frozen cake segment is a significant contributor to industry revenue. Soft cakes like angel food cakes, cupcakes, sponge cakes and cheesecake sales comprise this segment.
  • More insights available in the full report

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Competitors

  • Frozen Food Production in the US
  • Ice Cream Production in the US
  • Bread Production in the US

Complementors

  • Supermarkets & Grocery Stores in the US
  • Warehouse Clubs & Supercenters in the US

International industries

  • Global Bakery Goods Manufacturing
  • Bread Production in Canada
  • Bread Production in Australia
  • Bread Production in New Zealand
  • Bread & Bakery Goods Production in the UK

View all industries in United States

Table of Contents

About this industry

Industry definition

This industry produces various frozen sweet bakery products, such as soft cakes, cheesecakes, doughnuts, pies and cookies. The focus is on offering a wide range of treats catering to diverse consumer tastes and preferences.

What's included in this industry?

Frozen baked goods (except bread and bread-type rolls) manufacturingFrozen cake manufacturingFrozen doughnuts manufacturingFrozen pies manufacturingFrozen pastries (e.g. Danish, French) manufacturingFrozen crullers manufacturingFrozen knishes manufacturingFrozen sweet yeast goods manufacturing

Companies

Schwan's CompanyConagra Brands, Inc.

Purchase this report to view all 2 major companies in this industry.

Related Terms

FLASH FREEZINGBLANCHINGORGANICGLUTEN

Industry Code

NAICS 2017

NAICS 31181 - Frozen Cake & Pastry Manufacturing in the US

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Consumers prioritize flavor over nutrition in frozen pastry choices, focusing on premium ingredients and unique tastes. Sara Lee Frozen Bakery's Perfect Pairings pies exempli...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Demand for frozen cakes dominates, peaking in winter. Ingredient shortages have recently hindered expansion. Rising interest in specialty frozen pastries and a willingness to...

In this chapter

  • Products & Services
  • Major Markets
  • International Trade

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level
  • Total imports, level and trend
  • Total exports, level and trend
  • Trade Balance

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024
  • International trade, including imports by country and exports by country

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services
  • Recent trends in import and export volumes, country of origin or destination, and expected future trends

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Frozen cake and pastry manufacturers are strategically concentrated in the Mid-Atlantic, Great Lakes and West regions. The Mid-Atlantic and Southeast stand out for their sign...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each state
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each state in 2024
  • Number and share of revenue each state accounts for in 2024
  • Number and share of wages each state accounts for in 2024
  • Number and share of employees in each state in 2024

Detailed analysis

  • Geographic spread of the industry across North America, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Frozen cake and pastry manufacturers endure intense competition in inputs, packaging, marketing and pricing. Strong supplier relationships are crucial. Perceived quality driv...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

One frozen cake and pastry manufacturer holds at least 5.0% of the industry's market share, but this key player doesn't dominate industry revenue. The market shows low concen...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024
  • Overview of Schwan's Company's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Conagra Brands, Inc.'s performance by revenue, market share and profit margin from 2018 through 2024

Detailed analysis

  • Description and key data for Schwan's Company, and factors influencing its performance in the industry
  • Description and key data for Conagra Brands, Inc., and factors influencing its performance in the industry

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

The USDA and FDA regulate frozen cake and pastry manufacturers through various acts, ensuring truthful labeling and ingredient safety. The EPA and OSHA oversee environmental ...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2014-2029) 
  • Assistance historical data and forecast (2014-2029) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Frozen cake and pastry manufacturers maintain strong profit despite heightened wheat prices and marketing costs. Labor shortages and higher wages have led to increased automa...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Industry Multiples (2017-2022)
  • Industry Tax Structure (2017-2022)
  • Income Statement (2017-2022)
  • Balance Sheet (2017-2022)
  • Liquidity Ratios (2017-2022)
  • Coverage Ratios (2017-2022)
  • Leverage Ratios  (2017-2022)
  • Operating Ratios (2017-2022)
  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Methodology

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Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in the US include: 

  • US Census Bureau
  • US Bureau of Labor Statistics
  • US International Trade Commission

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.

Frequently Asked Questions

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Frozen Cake & Pastry Manufacturing in the US industry in United States in 2024?

The market size of the Frozen Cake & Pastry Manufacturing in the US industry in United States is $7.5bn in 2024.

How many businesses are there in the Frozen Cake & Pastry Manufacturing in the US industry in 2024?

There are 192 businesses in the Frozen Cake & Pastry Manufacturing in the US industry in United States, which has grown at a CAGR of 0.1 % between 2019 and 2024.

Has the Frozen Cake & Pastry Manufacturing in the US industry in United States grown or declined over the past 5 years?

The market size of the Frozen Cake & Pastry Manufacturing in the US industry in United States has been growing at a CAGR of 0.1 % between 2019 and 2024.

What is the forecast growth of the Frozen Cake & Pastry Manufacturing in the US industry in United States over the next 5 years?

Over the next five years, the Frozen Cake & Pastry Manufacturing in the US industry in United States is expected to grow.

What are the biggest companies in the Frozen Cake & Pastry Manufacturing in the US market in United States?

The biggest companies operating in the Frozen Cake & Pastry Manufacturing market in United States are Schwan's Company and Conagra Brands, Inc.

What does the Frozen Cake & Pastry Manufacturing in the US in United States include?

Frozen baked goods (except bread and bread-type rolls) manufacturing and Frozen cake manufacturing are part of the Frozen Cake & Pastry Manufacturing in the US industry.

Which companies have the highest market share in the Frozen Cake & Pastry Manufacturing in the US in United States?

The company holding the most market share in United States is Schwan's Company.

How competitive is the Frozen Cake & Pastry Manufacturing in the US industry in United States?

The level of competition is moderate and increasing in the Frozen Cake & Pastry Manufacturing in the US industry in United States.