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Bakery Cafes in the UK - Market Research Report (2015-2030)

Jessica Kent Jessica Kent London, United Kingdom Last Updated: December 2025 SIC SP0.070

Revenue

£1.4bn

2025-26

£1.4bn

Past 5-Year Growth

Profit

£XX.Xm

Employees

21,225

Businesses

1,839

Wages

£XXX.Xm

Bakery Cafes in the UK industry analysis

Bakery cafés are flourishing amid a growing coffee culture and mounting demand for high-quality, artisanal bakery goods. Increasingly time-poor consumers seeking convenience and on-the-go food have boosted demand for bakery cafés. Shifting consumer preferences towards premium bakery products and high-quality coffee are prompting cafes to expand their product offerings to capture a broader consumer base. Rising health consciousness is also forcing bakeries to use higher-quality ingredients, reduce sugar and fat content and introduce salads, soups and fruit to their menus. These factors have helped to drive industry revenue growth over the past five years through 2025-26, at a compound annual rate of 6.6%.  

Trends and Insights

  • Lingering inflationary pressures reduce footfall. Bakery cafés’ sales have taken a hit as cost-of-living constraints continue to dampen consumer demand, especially among those in lower income brackets, for artisan baked goods and coffee.
  • Strong competition from supermarkets pushes down bread sales. Some bakery cafés bake artisan bread that supermarkets don’t offer, which commands higher prices, sustaining demand.
  • London boasts the highest number of bakery cafes. Artisanal bakery products and independent cafés are highly popular with local consumers, who are willing to pay premium prices. High commuter footfall in London also provides a demand boost.
  • Bakery cafés face a high level of competition. Smaller companies are more affected by rising input costs (the result of soaring inflation) and higher rents. Larger chains with economies of scale are squeezing smaller cafes out of the market.
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Industry Statistics and Trends

Market size and recent performance (2015-2030)

Industry revenue has grown at a CAGR of 6.6 % over the past five years, to reach an estimated £1.4bn in 2025.

Trends and Insights

Pent-up demand sends revenue soaring before economic headwinds constrain growth

  • As business operations were allowed to return to normal in 2021-22 revenue skyrocketed due to pent-up demand. However, unsavoury economic conditions have suppressed growth over the past five years, keeping it below pre-pandemic levels.
  • Additional trends and insights available with purchase
Bakery Cafes in the UK
Revenue (2015-2030)
IBISWorld Logo Source: IBISWorld

Industry outlook (2025-2030)

Market size is projected to grow over the next five years.

Trends and Insights

Competition from cafes and supermarkets intensifies, luring away valuable consumers

  • As out-of-home coffee consumption continues to expand, it provides an opportunity for bakery cafés but also increases competition from cafes and supermarkets. With value being the most important factor in their decision-making related to cafés and coffee shops for 57% of respondents to a 2025 survey by Délifrance, the threat from these cheaper alternatives is expected to rise.

Biggest companies in the Bakery Cafes in the UK

Company
Market Share (%)
2026
Revenue (£m)
2026
Gail's Ltd
297.9
Caffe Concerto Ltd
39.0
Ole and Steen
38.2

To view the market share and analysis for all 5 top companies in this industry, view purchase options.

Products & Services Segmentation

Bakery Cafes in the UK
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Sandwiches, Bread and Beverages. Sandwiches is the largest segment of the Bakery Cafes in the UK.

Trends and Insights

A rising preference for on-the-go food boosts sales of sandwiches

  • Bread is made by mixing flour, water and yeast, then baking it. Sandwiches consist of two pieces of bread with a filling between them. Wraps are flatbreads rolled around a filling.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

This industry comprises companies that produce flour-based food in an on-site oven for immediate consumption. Typical products include bread, cakes, pastries, pies and bagels, as well as complementary products such as sandwiches, soups, salads, coffee and other beverages. Purchases may be consumed on-site or taken to go.

What's included in this industry?

Products and services covered in the Bakery Cafes industry in the United Kingdom include Bread, Sandwiches, Beverages, Cakes, pastries and muffins, Savoury baked goods and Salads and fruit.

Companies

Companies covered in the Bakery Cafes industry in the United Kingdom include Gail's Ltd, Caffe Concerto Ltd and Ole and Steen.

Purchase this report to view all 5 major companies in this industry.

Related Terms

Related terms covered in the Bakery Cafes industry in the United Kingdom include artisanal bakery, artisan and premiumisation.

Industry Code

SIC 2007

SIC 47.24 - Bakery Cafes in the UK

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Lingering inflationary pressures reduce footfall. Bakery cafés’ sales have taken a hit as cost-of-living constraints continue to dampen consumer demand, especially among thos...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2015-2024) and forecast (2025-2030)
  • Employees, including historical (2015-2024) and forecast (2025-2030)
  • Businesses, including historical (2015-2024) and forecast (2025-2030)
  • Profit, including historical (2015-2025)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Strong competition from supermarkets pushes down bread sales. Some bakery cafés bake artisan bread that supermarkets don’t offer, which commands higher prices, sustaining dem...

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2025
  • Product innovation level

Charts

  • Products & services segmentation in 2025
  • Major market segmentation in 2025

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

London boasts the highest number of bakery cafes. Artisanal bakery products and independent cafés are highly popular with local consumers, who are willing to pay premium pric...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2025

Tables

  • Number and share of establishments in each region in 2025
  • Number and share of revenue each region accounts for in 2025
  • Number and share of wages each region accounts for in 2025
  • Number and share of employees in each region in 2025

Detailed analysis

  • Geographic spread of the industry across Europe, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Bakery cafés face a high level of competition. Smaller companies are more affected by rising input costs (the result of soaring inflation) and higher rents. Larger chains wit...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2020-2025
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Gail’s is the industry’s dominant force. Strategic expansion decisions coupled with innovative products have kept Gail’s at the top of the market, and it shows no sign of sto...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2021 through 2025
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2025
  • Overview of Gail's Ltd's performance by revenue, market share and profit margin from 2019 through 2025
  • Overview of Caffe Concerto Ltd's performance by revenue, market share and profit margin from 2019 through 2025
  • Overview of Ole and Steen's performance by revenue, market share and profit margin from 2019 through 2025
  • Overview of revenue, market share and profit margin trend for 2 additional companies

Detailed analysis

  • Description and key data for Gail's Ltd, and factors influencing its performance in the industry
  • Description and key data for Caffe Concerto Ltd, and factors influencing its performance in the industry
  • Description and key data for Ole and Steen, and factors influencing its performance in the industry
  • Description, key data and performance trends for 2 additional companies

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

Business rate relief has dropped. Bakery cafés can benefit under the business rate relief scheme for hospitality, although the rate of relief has dropped in 2025-26.

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2015-2030) 
  • Assistance historical data and forecast (2015-2030) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Escalating costs hurt bakery cafés’ returns. Higher wheat and coffee costs, along with rising wage costs amid labour shortages, are limiting profitability.

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2025
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2025
  • Investment vs. share of economy

Data tables

  • Liquidity Ratios (2019-2023)
  • Coverage Ratios (2019-2023)
  • Leverage Ratios  (2019-2023)
  • Operating Ratios (2019-2023)
  • Assets (2019-2023)
  • Liabilities (2019-2023)
  • Cash Flow & Debt Service Ratios (2015-2030)
  • Revenue per Employee (2015-2030)
  • Revenue per Enterprise (2015-2030)
  • Employees per Establishment (2015-2030)
  • Employees per Enterprise (2015-2030)
  • Average Wage (2015-2030)
  • Wages/Revenue (2015-2030)
  • Establishments per Enterprise (2015-2030)
  • IVA/Revenue (2015-2030)
  • Imports/Demand (2015-2030)
  • Exports/Revenue (2015-2030)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2015-2030)
  • IVA (2015-2030)
  • Establishments (2015-2030)
  • Enterprises (2015-2030)
  • Employment (2015-2030)
  • Exports (2015-2030)
  • Imports (2015-2030)
  • Wages (2015-2030)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Bakery Cafes industry in the United Kingdom in 2025?

The market size of the Bakery Cafes industry in the United Kingdom is £1.4bn in 2025.

How many businesses are there in the Bakery Cafes industry in the United Kingdom in 2025?

There are 1,839 businesses in the Bakery Cafes industry in the United Kingdom, which has grown at a CAGR of 3.9 % between 2020 and 2025.

How may import tariffs affect the Bakery Cafes industry in the United Kingdom?

The Bakery Cafes industry in the United Kingdom is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.

How may export tariffs affect the Bakery Cafes industry in the United Kingdom?

The Bakery Cafes industry in the United Kingdom is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.

Has the Bakery Cafes industry in the United Kingdom grown or declined over the past 5 years?

The market size of the Bakery Cafes industry in the United Kingdom has been growing at a CAGR of 6.6 % between 2020 and 2025.

What is the forecast growth of the Bakery Cafes industry in the United Kingdom over the next 5 years?

Over the next five years, the Bakery Cafes industry in the United Kingdom is expected to grow.

What are the biggest companies in the Bakery Cafes industry in the United Kingdom?

The biggest companies operating in the Bakery Cafes industry in the United Kingdom are Gail's Ltd, Caffe Concerto Ltd and Ole and Steen

What does the Bakery Cafes industry in the United Kingdom include?

Bread and Sandwiches are part of the Bakery Cafes industry in the United Kingdom.

Which companies have the highest market share in the Bakery Cafes industry in the United Kingdom?

The company holding the most market share in the Bakery Cafes industry in the United Kingdom is Gail's Ltd.

How competitive is the Bakery Cafes industry in the United Kingdom?

The level of competition is high and increasing in the Bakery Cafes industry in the United Kingdom.

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IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

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Key data sources in the UK include:

  • Office for National Statistics
  • Office for Budget Responsibility
  • Bank of England

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

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