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Hollow Glass Manufacturing in Germany - Market Research Report (2015-2030)

Ashkan Salim Ashkan Salim Frankfurt, Germany Last Updated: August 2025 WZ C23.13DE

Revenue

€4.0bn

2025

€4.0bn

Past 5-Year Growth

Profit

€XXX.Xm

Employees

13,602

Businesses

43

Wages

€XXX.Xm

Hollow Glass Manufacturing in Germany industry analysis

In the last five years, industry turnover has increased by an average of 2.4% per year. The main reason for this is the increasing health and environmental awareness of consumers, which has led to high demand for glass containers from companies in the food and beverage industry over the past five years. The industry also benefited from a broadly diversified customer structure, which ensured stable sales markets in various segments such as spirits, wine, beer and non-alcoholic beverages. The high recyclability of glass, its environmental benefits and manufacturers' investments in energy-efficient technologies and sustainable packaging also contributed to the positive development of the industry. Leading companies such as O-I Germany and Verallia used economies of scale, customisation opportunities and innovation projects to strengthen their competitive position.
In 2025, industry turnover is expected to fall by 0.4% to €4 billion. This development is likely to be primarily due to weaker demand from downstream sectors and the reduction in inventories. In addition, high energy prices continue to weigh on Germany as a production location and increase investment pressure on energy-intensive manufacturers. Nevertheless, the industry remains innovative and is benefiting from consumer preferences for neutral-tasting premium packaging. Consumers perceive glass as sustainable and quality-preserving, which opens up additional sales opportunities, particularly in the premium segment. The positive market impetus provided by new varieties, changed recipes and smaller packaging units is supporting demand despite economic uncertainties.
According to IBISWorld forecasts, sales will increase by an average of 0.9% annually and therefore amount to €4.2 billion in 2030. The container glass industry faces several challenges and opportunities. A new ANSES study shows that microplastics in glass bottles are mostly caused by closures and not by the glass itself. The industry is responding with better materials and cooperation along the supply chain. At the same time, high production costs mean that companies are increasingly switching to other countries. The increasing reuse of glass containers is reducing the demand for new production, while ecologically questionable beverage cartons are becoming less attractive as an alternative. As a result, glass is once again making a name for itself as a sustainable packaging solution. Technological innovations such as lightweight glass and modern production processes reduce energy consumption, emissions and transport costs. Companies are increasingly investing in premium segments with a low reuse rate.

Trends and Insights

  • The broadly diversified sales base of container glass manufacturers - from spirits and wine to beer and food - effectively protects the industry from economic fluctuations in individual segments. Flexible production planning and a diverse product portfolio strengthen the resilience of companies.
  • The 10% tariffs imposed by the USA on container glass put German exporters in this sector at a disadvantage. As German products become more expensive, US manufacturers become more competitive.
  • The largest proportion of companies in the sector are located in the South region, which is home to around half of all breweries and more than a third of all spirits producers and wine producers, and therefore many customers.
  • Competition in the container glass manufacturing industry is fierce. Industry players compete primarily on price. Economies of scale and effective cost control play an important role in business success.
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Industry Statistics and Trends

Market size and recent performance (2015-2030)

Industry revenue has grown at a CAGR of 2.4 % over the past five years, to reach an estimated €4.0bn in 2025.

Trends and Insights

The strong diversification of the customer base helps manufacturers in the sector to protect themselves against sales fluctuations

  • The container glass manufacturing industry in Germany serves a variety of end markets that differ greatly in terms of structure and function. These include, in particular, suppliers of alcoholic and non-alcoholic beverages as well as the food industry. This broad sales base is one of the industry's key strengths, as it creates a stable revenue base and makes companies less dependent on the development of individual consumer segments.
  • Additional trends and insights available with purchase
Hollow Glass Manufacturing in Germany
Revenue (2015-2030)
IBISWorld Logo Source: IBISWorld

Industry outlook (2025-2030)

Market size is projected to grow over the next five years.

Trends and Insights

A recent study scrutinises the sustainable and plastic-free public perception of glass packaging

  • A study by the French Food Safety Agency (ANSES), published on 20 June 2025, came to the conclusion that drinks in glass bottles contain on average five to fifty times more microplastics than drinks in plastic bottles, cartons or cans. For soft drinks in particular, around 100 microplastic particles per litre were detected in glass bottles - compared to around 1.6 particles per litre in plastic bottles or cartons. However, the cause of this is not in the glass itself, but mainly in the coloured paintwork and abrasion of the metal closures, especially in crown caps, as chemical analysis and microscopy findings show.

Biggest companies in the Hollow Glass Manufacturing in Germany

Company
Market Share (%)
2025
Revenue (€m)
2025
Ardagh Group S. A.
1,118.6
Wiegand-Glas Holding GmbH
657.4
Verallia Deutschland AG
438.7

To view the market share and analysis for all 6 top companies in this industry, view purchase options.

Products & Services Segmentation

Hollow Glass Manufacturing in Germany
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Coloured glass bottles, Flint glass bottles and Drinking glasses. Coloured glass bottles is the largest segment of the Hollow Glass Manufacturing in Germany.

Trends and Insights

Falling demand from breweries is likely to lead to a decline in sales of coloured glass bottles

  • This product segment includes amber and green glass bottles as well as glass bottles in other colours.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

Companies in this sector produce bottles, drinking glasses and other containers and household goods made of glass or crystal. The manufacture of flat glass and glass toys, on the other hand, is not part of the industry's activities.

What's included in this industry?

Products and services covered in the Hollow Glass Manufacturing industry in Germany include Manufacture of glass or crystal containers and Manufacture of household goods made of glass or crystal.

Companies

Companies covered in the Hollow Glass Manufacturing industry in Germany include Ardagh Group S. A., Wiegand-Glas Holding GmbH and Verallia Deutschland AG.

Purchase this report to view all 6 major companies in this industry.

Related Terms

Related terms covered in the Hollow Glass Manufacturing industry in Germany include dolomit, glashütte, taste of light, pet bottles, quarz, melting tub, soda and circuit count.

Industry Code

WZ 2008

WZ 23.13 - Hollow Glass Manufacturing in Germany

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

The broadly diversified sales base of container glass manufacturers - from spirits and wine to beer and food - effectively protects the industry from economic fluctuations in ...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2015-2024) and forecast (2025-2030)
  • Employees, including historical (2015-2024) and forecast (2025-2030)
  • Businesses, including historical (2015-2024) and forecast (2025-2030)
  • Profit, including historical (2015-2025)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

The 10% tariffs imposed by the USA on container glass put German exporters in this sector at a disadvantage. As German products become more expensive, US manufacturers become...

In this chapter

  • Products & Services
  • Major Markets
  • International Trade

Key metrics

  • Largest market segment and value in 2025
  • Product innovation level
  • Total imports, level and trend
  • Total exports, level and trend
  • Trade Balance

Charts

  • Products & services segmentation in 2025
  • Major market segmentation in 2025
  • International trade, including imports by country and exports by country

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services
  • Recent trends in import and export volumes, country of origin or destination, and expected future trends

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

The largest proportion of companies in the sector are located in the South region, which is home to around half of all breweries and more than a third of all spirits producers...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2025

Tables

  • Number and share of establishments in each region in 2025
  • Number and share of revenue each region accounts for in 2025
  • Number and share of wages each region accounts for in 2025
  • Number and share of employees in each region in 2025

Detailed analysis

  • Geographic spread of the industry across Europe, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Competition in the container glass manufacturing industry is fierce. Industry players compete primarily on price. Economies of scale and effective cost control play an import...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2020-2025
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

The Ardagh Group S. A. has the highest market share in the container glass manufacturing industry. The company is one of the world's leading manufacturers of glass and metal ...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2021 through 2025
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2025
  • Overview of Ardagh Group S. A.'s performance by revenue, market share and profit margin from 2019 through 2025
  • Overview of Wiegand-Glas Holding GmbH's performance by revenue, market share and profit margin from 2019 through 2025
  • Overview of Verallia Deutschland AG's performance by revenue, market share and profit margin from 2019 through 2025
  • Overview of revenue, market share and profit margin trend for 3 additional companies

Detailed analysis

  • Description and key data for Ardagh Group S. A., and factors influencing its performance in the industry
  • Description and key data for Wiegand-Glas Holding GmbH, and factors influencing its performance in the industry
  • Description and key data for Verallia Deutschland AG, and factors influencing its performance in the industry
  • Description, key data and performance trends for 3 additional companies

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

The health awareness of the population is influencing the demand for glass containers. Glass packaging is considered to be particularly hygienic and is therefore increasingly...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2015-2030) 
  • Assistance historical data and forecast (2015-2030) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

The industry's profit margin suffers from intense price competition between manufacturers and with product substitutes. Other factors that influence the profit margin are raw...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2025
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2025
  • Investment vs. share of economy

Data tables

  • Cash Flow & Debt Service Ratios (2015-2030)
  • Revenue per Employee (2015-2030)
  • Revenue per Enterprise (2015-2030)
  • Employees per Establishment (2015-2030)
  • Employees per Enterprise (2015-2030)
  • Average Wage (2015-2030)
  • Wages/Revenue (2015-2030)
  • Establishments per Enterprise (2015-2030)
  • IVA/Revenue (2015-2030)
  • Imports/Demand (2015-2030)
  • Exports/Revenue (2015-2030)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2015-2030)
  • IVA (2015-2030)
  • Establishments (2015-2030)
  • Enterprises (2015-2030)
  • Employment (2015-2030)
  • Exports (2015-2030)
  • Imports (2015-2030)
  • Wages (2015-2030)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Hollow Glass Manufacturing industry in Germany in 2025?

The market size of the Hollow Glass Manufacturing industry in Germany is €4.0bn in 2025.

How many businesses are there in the Hollow Glass Manufacturing industry in Germany in 2025?

There are 43 businesses in the Hollow Glass Manufacturing industry in Germany, which has declined at a CAGR of 0.5 % between 2020 and 2025.

How may import tariffs affect the Hollow Glass Manufacturing industry in Germany?

The Hollow Glass Manufacturing industry in Germany is likely to be significantly impacted by import tariffs with imports accounting for a high share of industry revenue.

How may export tariffs affect the Hollow Glass Manufacturing industry in Germany?

The Hollow Glass Manufacturing industry in Germany is likely to be significantly impacted by export tariffs with exports accounting for a high share of industry revenue.

Has the Hollow Glass Manufacturing industry in Germany grown or declined over the past 5 years?

The market size of the Hollow Glass Manufacturing industry in Germany has been growing at a CAGR of 2.4 % between 2020 and 2025.

What is the forecast growth of the Hollow Glass Manufacturing industry in Germany over the next 5 years?

Over the next five years, the Hollow Glass Manufacturing industry in Germany is expected to grow.

What are the biggest companies in the Hollow Glass Manufacturing industry in Germany?

The biggest companies operating in the Hollow Glass Manufacturing industry in Germany are Ardagh Group S. A., Wiegand-Glas Holding GmbH and Verallia Deutschland AG

What does the Hollow Glass Manufacturing industry in Germany include?

Manufacture of glass or crystal containers and Manufacture of household goods made of glass or crystal are part of the Hollow Glass Manufacturing industry in Germany.

Which companies have the highest market share in the Hollow Glass Manufacturing industry in Germany?

The company holding the most market share in the Hollow Glass Manufacturing industry in Germany is Ardagh Group S. A..

How competitive is the Hollow Glass Manufacturing industry in Germany?

The level of competition is high and increasing in the Hollow Glass Manufacturing industry in Germany.

Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in Germany include:

  • German Federal Statistics Office (Destatis)
  • European Statistics Office (Eurostat)
  • United Nations Comtrade

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.

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