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AU ANZSIC F3733 | Industry Report

Kitchen and Diningware Wholesaling in Australia Industry Data and Analysis

YL
Yentl Liu
Analyst Melbourne, Australia February 2026

The Kitchen and Diningware Wholesaling industry has experienced dynamic developments over the past few years. Pandemic lockdowns resulted in heightened demand for home improvements, including kitchenware and diningware, stimulating an increase in retail sales, which led to a surge in orders for wholesalers. The pandemic also expedited a move towards online shopping, presenting wholesalers with new opportunities to reach consumers. Even so, wholesale bypass activity has negatively impacted the industry, undermining wholesalers’ traditional role in the supply chain. A slump in residential housing construction, rising purchase costs and a cost-of-living crisis curtailing downstream consumer spending on kitchen and diningware have also hampered industry revenue and profitability over more recent years. Premium kitchenware leaders like Fiskars Group have struggled with weakened consumer purchasing power, while brands focusing on value for money, like Groupe SEB Australia, have seen favourable revenue expansion. Many wholesalers have sought to stimulate purchases by focusing on providing discounts and selling more affordable products at the cost of weakened profitability. The challenging circumstances have resulted in business closures and reduced employment. Overall, revenue is expected to creep upwards at an annualised 0.6% over the five years through 2025-26, to an estimated $3.7 billion. This includes an estimated dip of 1.7% in 2025-26.

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What's included in this industry analysis

IBISWorld's research coverage on the Kitchen and Diningware Wholesaling industry in Australia includes market sizing, forecasting, data and analysis from 2016-2031. The most recent publication was released February 2026.

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About this industry

What's this industry report about?

The Kitchen and Diningware Wholesaling industry in Australia operates under the ANZSIC industry code F3733. Industry wholesalers sell and redistribute china, glassware, cutlery, tableware (including crockery) and other kitchenware and diningware products. Cooking utensils are included, however, any electrical utensils are excluded from the industry. Related terms covered in the Kitchen and Diningware Wholesaling industry in Australia include edi, wholesale bypass and vertical integration.

What's included in this industry?

Products and services covered in Kitchen and Diningware Wholesaling industry in Australia include Tableware, Glassware and Utensils and cookware.

What companies are included in this industry?

Companies covered in the Kitchen and Diningware Wholesaling industry in Australia include AF Asia-Pacific Holding and WWRD Australia Pty Ltd.

Performance

What's included in the Performance chapter?

The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Kitchen and Diningware Wholesaling industry in Australia.

Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.

Products & Markets

What's included in the Products and Markets chapter?

The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the Kitchen and Diningware Wholesaling industry in Australia.

Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.

Geographic Breakdown

What's included in the Geographic Breakdown chapter?

The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Kitchen and Diningware Wholesaling industry in Australia.

Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.

Competitive Forces

What's included in the Competitive Forces chapter?

The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Kitchen and Diningware Wholesaling industry in Australia. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.

Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.

Companies

What's included in the Companies chapter?

The Companies chapter covers Key Takeaways, Market Share and Companies in the Kitchen and Diningware Wholesaling industry in Australia. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.

Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.

External Environment

What's included in the External Environment chapter?

The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Kitchen and Diningware Wholesaling industry in Australia. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.

Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.

Financial Benchmarks

What's included in the Financial Benchmarks chapter?

The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Kitchen and Diningware Wholesaling industry in Australia. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.

Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.

Industry Data

What's included in the Industry Data chapter?

The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Kitchen and Diningware Wholesaling industry in Australia.

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Frequently Asked Questions

What is the market size of the Kitchen and Diningware Wholesaling industry in Australia in 2026?

The market size of the Kitchen and Diningware Wholesaling industry in Australia is $3.7bn in 2026.

How many businesses are there in the Kitchen and Diningware Wholesaling industry in Australia in 2026?

There are 1,276 businesses in the Kitchen and Diningware Wholesaling industry in Australia, which has declined at a CAGR of 2.3 % between 2021 and 2026.

How may import tariffs affect the Kitchen and Diningware Wholesaling industry in Australia?

The Kitchen and Diningware Wholesaling industry in Australia is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.

How may export tariffs affect the Kitchen and Diningware Wholesaling industry in Australia?

The Kitchen and Diningware Wholesaling industry in Australia is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.

Has the Kitchen and Diningware Wholesaling industry in Australia grown or declined over the past 5 years?

The market size of the Kitchen and Diningware Wholesaling industry in Australia has been growing at a CAGR of 0.6 % between 2021 and 2026.

What is the forecast growth of the Kitchen and Diningware Wholesaling industry in Australia over the next 5 years?

Over the next five years, the Kitchen and Diningware Wholesaling industry in Australia is expected to grow.

What are the biggest companies in the Kitchen and Diningware Wholesaling industry in Australia?

The biggest companies operating in the Kitchen and Diningware Wholesaling industry in Australia are AF Asia-Pacific Holding and WWRD Australia Pty Ltd

What does the Kitchen and Diningware Wholesaling industry in Australia include?

Tableware and Glassware are part of the Kitchen and Diningware Wholesaling industry in Australia.

Which companies have the highest market share in the Kitchen and Diningware Wholesaling industry in Australia?

The company holding the most market share in the Kitchen and Diningware Wholesaling industry in Australia is AF Asia-Pacific Holding.

How competitive is the Kitchen and Diningware Wholesaling industry in Australia?

The level of competition is moderate and increasing in the Kitchen and Diningware Wholesaling industry in Australia.

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